They'd Tell You What's Wrong.
If You Asked the Right Way.
Survey Builder — 20+ Question Types, Conditional Logic, Link & Website Surveys
Conditional logic routes each respondent to only the questions that apply to them — that's the design difference that lifts completion rates. Embed on your site or share a link. Responses land in your dashboard the moment they're submitted, with NPS, CSAT, and rating math already calculated.
If NPS ≤ 6 → ask "What almost stopped you from buying?"
If NPS ≥ 9 → skip to referral request
How likely are you to recommend us to a friend or colleague?
Trusted by teams at
Low Response Rates Aren't a Luck Problem. They're a Design Problem.
You've sent a survey. Maybe you got 12% back. The other 88% opened it, saw a wall of identical questions that had nothing to do with them, and closed the tab. That's not apathy. That's a survey that asked everyone the same questions instead of branching by answer.
The typical survey experience
"Please rate your satisfaction from 1–10. Please tell us why. Please answer 14 more questions that probably don't apply to you. We'll only take 2 minutes, we promise..."
Respondent closes tab. You get 12% completion. You make decisions based on the most motivated 12% — who are almost never representative of your actual customers.
Surveys with Conditional Logic
Questions branch based on each answer. Every respondent gets a survey that feels written for them. Completion rates go up. Your data represents your customers.
Build It. Send It. Read the Results. In That Order.
Drag the questions into order, add a welcome card, set your branching rules, and publish. Most teams ship the first version of a survey in about ten minutes.
Build Your Survey in Minutes
Choose from 20+ question types — free text, single or multi-select, NPS, rating scales, matrix questions, file uploads, and more. Drag questions into any order. Add a welcome card and a thank-you page. Your survey looks polished before you've written a single word of copy.
Add Logic So It Feels Personal
Conditional branching means respondents only see questions relevant to them. A customer who rates you 9/10 gets a different follow-up than one who rates you 4/10. You stop asking irrelevant questions — and they stop abandoning halfway through.
Reach Them Where They Already Are
Share a direct link survey by email, SMS, or social. Or embed a website survey that appears on-screen with triggers you control — after a purchase, after 30 seconds on a page, when someone is about to leave. You set the rules; the survey shows up at exactly the right moment.
Watch Responses Come In Live
Every response lands in your real-time dashboard the moment it's submitted. Filter by date, question, or answer. Spot trends as they emerge. No waiting for exports, no manual tabulation. You always know what your customers just told you.
20+ Question Formats: NPS, Matrix, Ranking, Picture Select, File Upload, and More
One builder covers free text, single and multi-select, rating, NPS, matrix, ranking, picture select, file upload, date, and consent — so you collect each answer in the format you want to analyze.
Rating & NPS
The two metrics every customer team reports on — built in and pre-calculated.
- Star ratings (1–3, 1–5, 1–7, 1–10)
- NPS (Net Promoter Score 0–10)
- Smiley face scales
- Custom low/high labels
Logic & Branching
Route respondents to different questions based on what they just told you.
- Condition-based skip logic
- Branch on any answer value
- Multiple destinations per question
- End survey early when done
Advanced Formats
Go beyond simple multiple choice when you need richer data.
- Matrix / grid questions
- Picture selection
- Ranking / drag-to-order
- File upload, date, address
All 20+ question types at a glance
What a Survey Looks Like in Practice
Here's a post-purchase NPS survey built inside the survey builder — no design skills, no developer, no third-party tools.
Builder view (you see this)
How likely are you to recommend us to a friend or colleague?
→ Score ≤ 6: What could we improve?
→ Score ≥ 9: What made your experience great?
How did you hear about us?
Thank you! We read every response.
Respondent view (they see this)
Quick question for you
How likely are you to recommend us to a friend or colleague?
What made your experience great?
← Conditional logic at work
Detractors (0–6) see a different follow-up question asking what to improve. Promoters (9–10) see this one. Same survey — personalized experience.
Ask the Right People at Exactly the Right Moment
The best time to ask for feedback is right after something meaningful happens — not three days later in a cold email. Website surveys let you intercept at the perfect moment.
Link Surveys
Send anywhere. Complete on any device.
Every link survey gets a unique URL you can drop into an email, a post-purchase SMS, a support ticket follow-up, or your social profiles. Your respondents don't need an account. They don't need to install anything. They click, they answer, they're done.
- Unique shareable URL for every survey
- Works on any device, any browser
- Welcome card to set context before questions start
- Thank-you card with optional redirect URL
Website Surveys
Embed on your site. Trigger on behavior.
Paste one snippet and your survey widget lives on your website. Then tell it exactly when to appear — after a time delay, on scroll depth, on exit intent, or after a specific user action. You stop interrupting people at random and start asking when they're most likely to respond thoughtfully.
- Time-based triggers (e.g. after 30 seconds)
- Scroll depth and exit intent triggers
- Target specific pages or URL patterns
- Control how often it shows to the same visitor
Real-Time Results. No Waiting. No Exporting.
The moment someone submits a response, it's in your dashboard. You're not refreshing a spreadsheet; you're watching your data grow in real time.
Live Response Feed
Every answer lands in your results dashboard the second it's submitted. Filter responses by date or answer value to spot patterns as they emerge — not after your survey closes.
Per-Question Breakdown
See exactly how respondents answered each question — totals for select questions, average scores for ratings, individual entries for free text. Everything in one view.
Individual Responses
Drill into any single respondent to see every answer they gave. Useful when a customer flags a specific issue you need to follow up on — you can see the entire response thread, not a rolled-up average.
From "I Wonder What They Think" to "Here's What They Said"
The bigger shift is in how confidently you make decisions once the feedback comes in structured.
Without surveys
You make product decisions based on what the loudest customers say
You guess at why churn is creeping up
You write copy based on what you think sounds good
You find out about a widespread frustration from a one-star review
Your NPS is a number — you don't know what's driving it
With Growth Roadmaps Surveys
You ask a targeted NPS question after onboarding and know exactly who to follow up with
You run a churn survey with conditional logic — detractors get different questions than promoters
You use actual customer language from open-text responses to write your next email campaign
You spot friction points before they become one-star reviews
Your team makes decisions on data, not gut instinct and wishful thinking
What you'll walk away with
- A steady stream of feedback from the right customers at the right time
- Completion rates that reflect your real customer base
- Real-time data you can act on immediately — not next quarter
- Specific, structured input to fuel product, marketing, and support decisions
- A feedback loop that runs itself while you focus on growing