Two independent product categories. Subscribe to either or both. Select your traffic level to see pricing at once.
Estimate your combined monthly visits across all sites to see pricing
1 report/month, heatmaps, surveys, survey analysis
AI conversion research
Shared observational tools
Limits at this tier
Up to 50K visits/mo
Reports, AI-analyzed calls and analyzed survey items each have their own monthly cap and reset on the 1st.
Paired with Testing & Insights? Your CR and TI MTU caps pool into one shared monthly bucket.
If you hit a cap: buy an extra report for $299 or upgrade your tier.
One-time audit: $698
A/B testing, heatmaps, surveys, form analytics up to 50K tracked visitors/mo
Experimentation
Behavioral analytics
Limits at this tier
10K–50K MTUs/mo
A/B tests, heatmaps, surveys and form analytics all share this MTU pool.
Each unique visitor your SDK sees in a month counts as 1 MTU. A/B tests, heatmaps, surveys and form analytics all share this pool.
Paired with Conversion Research? Your TI and CR MTU caps pool into one shared monthly bucket.
If you hit the cap: data collection pauses for the rest of the month and experiments serve the control variant.
Each category is a separate subscription — subscribe to any combination you need. Traffic-based plans cover all your projects up to your traffic tier each month.
AI conversion research
Shared observational tools
One-time audit option also available (no subscription needed). Per-tier limits are shown above.
Experimentation
Behavioral analytics
All tools share a single MTU pool — see "Limits at this tier" above.
Conversion Research and Testing & Insights are independent subscriptions. You can subscribe to either or both based on what you need.
For Conversion Research, your tier is based on your site's monthly peak traffic. We automatically detect your traffic level to place you in the right tier.
Yes! Conversion Research offers a one-time audit option priced at 2x the monthly rate for your traffic tier. No recurring charges.
Yes! You can upgrade, downgrade, or cancel any category subscription independently at any time.